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10 Brands to Use

6 July 2009
by

Emol This is a news paper on line, part of El Mercurio news paper in Chile.  They were among the first newspapers  in Latin America to incorporate Twitter to their online version.

Radio Cooperativa This is a radio station in Chile that has its online version. They were among the first radio stations in Latin America to incorporate Twitter to their online version programming.

JUMBO This is a chain of food market stores in Chile that have incorporated Twitter as a part of the large conversation. They post offers, news about the store, new products, recipes and respond to customers’ tweets.

UNIVISION This is one of the largest television networks in the United States which also has an audience in Latin America through satellite or cable. They have incorporated Twitter as a tool for their business model. Since I’m doing my internship for Univision Seattle and planned to start Twitter as part of their news for news updates for Latino Spanish population in Seattle, it may be easier to contact someone to collaborate.

TV AZTECA, this is a television network in Mexico and in the United States.  They use Twitter to promote their programs, but have not entered to the large conversation yet.

La Prensa, this is one of the most important newspapers from Mexico, but they have not incorporated Twitter yet.  It will be interesting to find out why they have not incorporated Twitter yet.

I need to find four more brands, may be two from Brazil (newspaper and retail) and two from Argentina (newspaper and retail).

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