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The Cluetrain Manifesto

29 June 2009

1. It would be interesting to have a chapter showcasing case studies of organizations currently using Twitter ( good and bad).

3. Cluetrain Manefesto Highlights

17. Television users and Limewire users are different markets. The broadcast and the internet is quickly converging.

25. Talk is important to start dialogue but listening is a important part of strong relationships.

34. Learn who is living in your community.

35. Become a member of the community.

37. Stop the fear of emerging technologies pull open the doors and look inside the possibilities.

60. Listen to you public and give them a forum to speak.

65. Offer language that reflects how your employees really sound.

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